Key Representatives in Lebanon

Please find below a list of our representatives in this country. For more information regarding a specific representative, click on the related link within each description.



Lebanon 9614717197

Wael El Helou

Equipped with over 16 years of local and multinational cross-functional roles Wael left his position of Regional Deputy MD at Fidelity Insurance and co-founded "trace - training and coaching executives in 2008. His diverse career started from workmanship and the rock bottom of the corporate ladder in Europe and included roles in finance, brand management, HR, business development, and operations. In the background, he gathers over 10 years in leadership positions, in the industries of hospitality, banking, FMCG, insurance, retail and not for profit organizations, and those across an array of organizational environments from Unilever's corporate life on one end and that of the traditional family businesses on the other.

He is an international people developer specialized in public speaker coaching, leadership and management capacity building and development, NLP training and coaching, executive coaching, motivation, and team building. He has coached and trained on 4 of the 5 continents and has worked with diverse individuals, teams and organizations to facilitate the achievement of sustainable results in execution, change management, leadership development, people management, motivation, team building, team dynamics, team communication optimization and conflict resolution. He has helped directors, team leaders, entrepreneurs and politicians in matters of public speaking, strategy, communication, negotiation, crisis management, and personal development to name a few.

His audience describes him as engaging, approachable, knowledgeable and professional. His style combines passion with excellent delivery skills that mix with a very rich cross-functional and cross-cultural background to create a memorable experience that is both mind-stretching and drive-building at the same time.

Wael has been there in times when business flourished and has survived crisis and plans that went off-track. All that makes him real in his standing in a leader's as well as a team member's shoes and in his dealing with their issues as his.

You can check some of Wael's thoughts at

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